Commentary Archives
Evisionary’s Top 10 Posts in 2009: Did You Catch Them All?
With 2009 coming to an end, it’s a good time to round up the top 10 posts of the year. Here are the posts that were most read, discussed, and emailed in ’09: If Your Hotel Booking Engine Sucks… It’s Time to Wake Up! Google Analytics vs. Omniture Using Facebook Business Pages to Promote Your Brand Google [...]
How Successful Search Engine Marketing Can Take You to the White House!
Congratulations to Senator Barack Obama, who is now the President Elect of the United State of America. Search engines and technology paid a crucial role in his journey from Chicago to the White House. What can we learn from his targeted and effective online campaign? Here are some of the online strategies that worked for [...]
Search Marketing in the Time of Global Financial Crisis
A big thank you to Paulo Coelho for inspiring the title of this blog post. For anyone not living in an isolation bunker, the past few weeks have been some of the most tremulous times for the financial sector in America. Several clients and friends have asked me what they should do about search marketing, [...]
Politics 2.0?
Type in “Obama” or “McCain,” and the SERP turns up the candidate’s homepage at #1. Click to BarackObama.com and the landing page reveals a coolly designed lead capturing form. And a smart cookie keeps the donation page out of sight for future visits. In this light, it would seem on the surface that the internet [...]
Browser Mania (Part Deux)– Questions and Answers
My last post, Alice in Browserland, has resulted in a lot of questions so I want to elaborate on the “Google Analytics vs. Internet Explorer 8″ issue. Here are some answers to the questions I received, and also my thoughts on how things might play out. How does “Porno Mode” (aka “InPrivate Mode”) on Internet [...]
Alice in Browserland
Here is the latest from Browserland (my new word of the day): What’s Google got to do with it, you ask? Hold that thought, and I will get back to answer it in a bit. First, welcome to the world as viewed through IE8. Here are some of its features: Full compliance with CSS 2.1, [...]
Internet Browser Wars: Microsoft’s Internet Explorer VS. Progress
Question: What does Microsoft do when it cannot develop a good product? Answer: A: It buys out a competing company that has a good product (ex: Visio, Hotmail). B: It uses its power to destroy the competing product (ex: Netscape, Lotus, WordPerfect, Novell, and Real Networks). Let’s start with a personal statement from me: “Internet [...]
Thanks, Costa Rica, for the wonderful experience…Pura Vida!
I would like to thank everyone in the beautiful village of Nosara, Costa Rica for your wonderful hospitality and generosity. I have visited Costa Rica many times before, but this was my first trip to Nosara, and by far my best trip to the country. Nosara is a beautiful little village on the Nicoya Peninsula, [...]
Microsoft Vista: The “Greatest Misstep in Software History”
Question: How many system crashes does it take for someone to switch from a new, fully loaded Vista PC to a Mac, or vow to stay with XP forever? Answer: 2 The way Vista (AKA “Longhorn”) has gone about crashing PCs, making them painfully slow or worse (DEAD) makes me think of Star Trek, with [...]
Don’t miss Vikram’s San Francisco workshop tomorrow!
If you haven’t heard Vikram speak yet, tomorrow is the perfect chance. Vikram is presenting a two-part search marketing seminar: a morning session on Basics and an afternoon session on Advanced Strategy. Participation is limited, so you can expect the workshop to be extremely targeted to the group. Vikram will spend plenty of time answering [...]
