Evision has partnered with Raven Tools to create a customized Online Performance Dashboard that centralizes all major online marketing management and reporting: social media + search marketing campaigns + Google Analytics, under a single roof.

Our Online Performance Dashboard is perfect for hoteliers and eCommerce managers, whose in-house marketing teams will now have a single central login to update the hotel website as well as all major social media accounts (Facebook, Twitter, YouTube). They can also monitor marketing performance through integration with Google Analytics.

Upon entering our Dashboard (which clients can completely customize), you’ll have a good snapshot of various traffic sources along with their performance and production.

What you’re seeing in the screenshot:

Site:
Track Events (shrimp and grits festival, music festival, email blasts, etc.), which will be logged

Content:
Integrate the blog (we’ll help) to write posts and publish directly from our system: a single, central location to manage the blog and social media initiatives/reporting

Social:
Manage messaging for Facebook, Twitter and YouTube, as well as offers full reporting on each

Monitor: 
Monitor your evolving online reputation in real-time across multiple derivations of your brand name

Forum Search:
Find forums where users are having conversations about your destination, property or brand

KnowEm:
Search for your brand name across all social networks to prevent brandjacking (other people claiming your brand name)

Metrics:
Integrate with your Google Analytics account; additionally, it rearranges some of the reports so that you can see more data easier