5 ways to win the hotel mobile booking game

Written by Richard on August 10, 2011

A picture of Vikram SinghEvision Worldwide CEO Vikram Singh recently participated in a breakout session at the Hotel Data Conference on the benefits of mobile marketing and mobile booking: “Social and mobile: Where’s the ROI?”

Vikram made his position clear early on: “People who aren’t investing in mobile this year are going to regret it for a very, very long time,” he said. In fact, his take is prominently featured in a HotelNewsNow.com headline story on the debate. And true to form, he doesn’t hold back. “Do you want to know why you’re not getting any mobile revenue?” he asked during the session. “You’re not getting mobile revenue because your booking engine sucks.

Curious who was on the receiving end of that comment? Read more at HotelNewsNow.com.

Then, when you’re done absorbing Vikram’s points, come back and read his articles on making the most of mobile. You can also sign up for our newsletter below to find out where he’ll be speaking next:


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