Learning Center Tag: viral video
Consumer Engagement, Word-of-Mouth Advocacy & Increasing Brand Loyalty: Study Reveals the Social Media Objectives Trinity
While it should come as no surprise to anyone by now that many companies are embracing the use of social media as part of their overall marketing plan, a recent study reveals that brands are more likely to implement the use of social media now than ever before. The use of Facebook and Twitter by [...]
Viral Video Ad Mid-Year 2009 Round-Up
Half a Year of Viral Video Ads in 2009 It is July, and 2009 is already more than half-way over. Here is a list of viral video ads of note for the first part of the year. My pick for most innovative product promotional video was released by Microsoft/XBox last month, and it features their [...]
Memorable Viral Video Ads of 2008
This year, we saw viral video advertisements taken to the next level in production quality, with companies hiring big-name directors and filming in high definition. Several “unauthorized” video ads were released this year as well, supposedly without the knowledge or permission of the company represented. The JC Penney “Speed Dressing” ad is a [...]
Holiday Viral Promotions for 2008
Viral Ad Campaigns for the Holidays: This holiday season has seen its’ share of viral promotions, and the following is a listing of a few that I have come across: The UPS Regifter – Receive, Reject, Regift. Using the phrase coined by the Seinfeld show back in 1995, UPS launched a “Regifter” campaign where [...]
