Learning Center Tag: open source
Hotels Must Embrace WordPress and Join the Open Source Revolution
Our tragic hero (that’s your hotel) finds itself locked into a contract with an internet marketing agency that forces you to use a subpar, overpriced, proprietary content management system (CMS). It’s clunky, confusing and costly yet is sold to you as the greatest thing ever invented. In the name of having full control of your [...]
Mobile Website Design Basics: What Every Hotel Needs to Know
I strongly encourage hotels to move towards establishing a mobile presence without delay. As with every new adventure in technology, there is a right way and a wrong way of doing things. Here are some points for hotels to consider when taking the mobile leap. Avoid “Walled Gardens” Hotels must stay away from “one size [...]
Don’t Let Your IT Department Hold Your Website Hostage
As an internet marketing consultant, I have had a lot of experience working with the world’s IT departments. Having a good IT department is so important – these guys will keep your company running from day to day. Respect what they know and how they can help you. But, also recognize that bringing the IT [...]
