Learning Center Tag: MapQuest
Conversion Optimization for Hotels 2: Blueprint Your Inbound Channels
How to get started with conversion optimization for your hotel: strategy, landing pages and mapping your sales funnels step-by-step.
MapQuest Still Rules!
The universal go-to website for driving directions, MapQuest has been challenged in recent years by the explosion of Google Maps and the unique information that Google began offering on their local business/map listing platform. New MapQuest Features However, MapQuest consistently tops the charts as the MOST visited website in the travel sector. In addition, it [...]
Kayak’s Paid Search Model for Advertisers
Paid search marketing is expanding beyond Google, Yahoo, MSN and Ask. Today, discount travel sites, such as Expedia and Kayak/SideStep, are getting into the pay-per-click marketing game, offering their own paid search advertising models. These websites offer a more targeted advertising option and better consumer demographics for marketers looking to promote seasonal deals and packages. [...]
